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Zubr worked with Crack Magazine to bring Weirdcore's glitchy visual style into a special augmented reality issue centred on Aphex Twin, one of the most acclaimed figures in contemporary electronic music. Within the issue is a 10 page segment centred around a rare interview with Richard D. James, better known as Aphex Twin, as well as artwork from his visual collaborator, Weirdcore.

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In the first of its kind, they collaborated directly with Weirdcore to turn his existing 3D scans & upcoming EP artwork into an exclusive Aphex Twin augmented reality app. Users can now experience Weirdcore’s optical distortions on the magazine in 3D.

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I have been mesmerised by this collaboration the second I saw it. I think they encapsulated Aphex Twin's music identity with glitches in his electric music.  The creative minds behind this publication developed there own augmented reality app which I cannot do for this project as I don't have enough time :(

however, after researching and talking to tutors I have decided to take inspiration from the augmented experience above and possibly create this using artivive. Which is a augmented reality app where you scan  printed publications and it comes alive and moves. By inserting videos with a transparent layer and then 'remove green screens ' on the program. I am extremely excited to try out this app and develop my skills in the augmented reality world. 

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As my publication is based of a film, researching to films and the way they are visually created has been important. This scene is so well known, even if you haven't watched the movie you can recognise. Directed by Alfred Hitchcock, his use of negative space is very relevant. When the scene is peaceful and the women is just happily showering there is a lot of negative space, creating a relaxed and clean aesthetic to the video. When you then see the approach of the shadow of the murderer  the shots become increasingly more overwhelming and busy. This is something to keep in mind for creating  moving elements and digital compositions in AI or videography

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